CannaSys Inc. (fka MJTK)

[Bubby2018]

The Right Way To View The Cannabis Sector. Interesting article.
https://seekingalpha.com/instablog/48794816-jeff-khoshaba/5120347-right-way-view-cannabis-sector

Today's cannabis consumers, especially the regular users from which businesses will derive most of their profits, have increasingly distinct tastes and preferences that just like anything else, are constantly evolving. There are literally thousands of cannabis strains, with incredible variation in appearance, taste, smell, effect, and potency. To view this as just another commodity is to vastly underestimate the potential of this exciting growth industry. The market will be highly segmented, and branding and product differentiation will be absolutely key to companies' success. The winners in this race will be firms that use their marketing dollars effectively to create genuine lifestyle brands that their customers identify with while consistently delivering high-quality products. Each firm will have to understand the consumers in each segment, and stay at the forefront of innovation if they are to remain competitive.

MJTK...Marketing/Blockchain/Crypto...Leverage your Marketing $'s to differentiate your brand!